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_THE FIRST MUTANI MAGIC

The First Mutani Magic collection consists of six fashion accessories inspired by the popular anime game, Genshin Impact. Aimed to bring the virtual to reality, this collection takes reference from the highly coveted in-game weapon: The First Great Magic.

Editorial Credits:

Director & Stylist: Robbie Van Mierlo

Photographer: Lea Sophia Mair

Hair: Sayaka Otama

Makeup: Kanako Yoshida

Nails: Caro Ventura

Model: Valentina Acevedo

Model: Bradley Phothy

Casting: Levi Hare

Collection Credits: 



3D Development: Mathias MU
3D Animations & Renders: Siir Bicer
AR Development: Sarah Mayer
Jewelry Production: Sophia de Groot

Made from candy-like resin, 24K gold-plated silver and lab-grown cubic zirconia gems, each digitally designed, physical accessory is linked to a transformational Gen-AI AR experience, where the wearer can see themselves and their environment in the style of the game.

In collaboration with technology providers Threedium & Field Day, Supported by the City of Antwerp.

_virtual

<< to reality

>[01]

In-game weapon

>>[02]

Digital Design

>>>[03]

Wearable product

>[01]

AR experience

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