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MUTANI is a brand transforming iconic game/anime characters and popular titles into next-gen fashion collections.
We partner with publishers and studios to produce next generation fashion related products and marketing actions that creatively capture the full breadth of the market.We launch on-trend collections that speak to all fandoms and fashionistas, elevating the merchandise sector and catering to the 48% Female and 20% LGBTQI+ active gamers and cosplayers.Working with our team of top fashion talents, who have designed and produced for such names as:
[ What we do ]
We design, develop and produce our fashion collections under the following three categories:
[ 01 ]
ALL-DAY-COSPLAY ™
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Inspired from in-game elements such as character skins and weapons, combined with contemporary fashion. We’re introducing what we like to call All-Day-Cosplay - this is not costume, but fashion looks that spark the embodiment of aspirational identities in our everyday lives.
>>[01]
In-game weapon
>>>[02]
Digital Design
>>>>[03]
Wearable product
>>>>>[04]
Wearable product
[ 02 ]
ELEVATED MERCH
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Combining the latest in material technologies with a creative edge in design, pattern-making and production. We leverage our hardcore fashion chops, launching trendsetting collections that outclass the usual game-gear standards.
[ 03 ]
DIGI-PHYSICAL DESIGN
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Once the vanguard of digital fashion, now we fuse the virtual with the real — AR/XR experiences, unlockable character skins, holographic spectacles and more. We take fashion on a multi-dimensional journey, uniting online identities with our everyday lives.
[ WHY WE DO IT ]
Turning Virtual Passions Into Real World Connections
Our goal is to help publishers and studios empower diverse communities to confidently flaunt their fandom in everyday life, inspiring free self-expression and lasting connections beyond the screen or convention.
[ Why we do it ]
Turning Virtual Passions Into Real World Connections
Our goal is to help publishers and studios empower diverse communities to confidently flaunt their fandom in everyday life, inspiring free self-expression and lasting connections beyond the screen or convention.
